Pricing

You set the price.
We take a small share.

Most platforms tax the client. Marrow doesn't. You charge your athletes whatever you decide. Marrow takes a small percentage of your platform billings. We only win when you win. Pay less per coach as you scale.

Solo Pro
Independent trainers. 1 coach.
  • Marrow Coach AI for unlimited athletes
  • Full Marrow Method library
  • White label coach app for your clients
  • Direct billing through the platform
  • Marrow Network membership
  • 14-day free trial
  • Annual prepay: 2 months free
$99/mo
+ 7% of platform billings
Start 14-day trial
Studio
Gyms with 2 to 10 coaches.
  • Everything in Solo Pro for every coach
  • Multi-coach console for the gym owner
  • Gym-branded app (gym brand, not coach brand)
  • Team analytics by coach and athlete
  • Retention dashboards with churn forecasting
  • Coach onboarding and offboarding workflows
  • Member migration when a coach leaves
  • Gym-level method library and standards
$79/coach/mo
+ 6% of platform billings
Schedule a demo
Teams
Gyms with 11 or more coaches. Multi-location.
  • Everything in Studio at lower per-coach rate
  • Dedicated success manager
  • Custom integrations (Mindbody, Glofox, Wodify)
  • API access for custom workflows
  • White-label IP rights
  • Multi-location dashboards
  • Priority support with SLA
  • Custom annual contracts available
$59/coach/mo
+ 5% of platform billings
Schedule a demo
Marrow Performance

For teams that train operators
at the highest level.

Pro sports organizations. College athletic departments. Military performance centers. Olympic training facilities. Marrow Performance gives you custom AI training on your team's data, hardware integrations at scale, an NDA-protected data layer, and dedicated engineering support.

Pro sports teams
College athletic depts
Military performance
Olympic centers
High-end facilities
Talk to us
What this looks like in practice

Real math.
Real coaches. Real gyms.

Three examples of how the pricing actually works once a coach is up and running. The numbers below are what hits Marrow's account and what the coach or gym keeps.

Founder Solo
Clients10
Avg client price$200/mo
Total revenue$2,000/mo
Marrow base$49
Marrow 5% take$100
Coach keeps$1,851

7.5% of revenue to Marrow. That's lower than Substack. Locked for life.

Studio Gym
Coaches5
Clients per coach8 × $180/mo
Total revenue$7,200/mo
Marrow base ($79 × 5)$395
Marrow 6% take$432
Gym keeps$6,373

11.5% of revenue. Cheaper than hiring a full-time ops manager.

Teams Gym
Coaches15
Clients per coach8 × $180/mo
Total revenue$21,600/mo
Marrow base ($59 × 15)$885
Marrow 5% take$1,080
Gym keeps$19,635

9.1% of revenue. Volume discount on every line.

Common questions

What coaches and gyms ask first.

When does the Founder rate end?

When the 50th solo coach signs. After that the door closes forever. Founders keep their rate as long as they're on the platform, even if they pause and come back.

Do I have to use Marrow billing?

No. You can keep billing clients however you do it now. But if you bill through Marrow, the platform handles invoicing, automated payments, refunds, and the percentage comes out cleanly. Most coaches switch within the first month.

What happens if a coach leaves the gym?

In Studio and Teams, athletes stay with the gym. Their training history transfers to whoever picks them up. The coach keeps their reputation. The gym keeps the relationship. Nobody loses.

What if I have low client volume?

The base subscription gives you the platform regardless of client count. The percentage only kicks in on revenue you're actually collecting. If you have one client, Marrow takes 5 to 7% of that one client's payment. That's it.

Can I cancel?

Anytime. Month to month, no contracts (except Teams custom annual). Your client data exports cleanly. For Founders, full cancellation forfeits the locked rate. If you need a break, use the pause feature instead. Pausing keeps your Founder rate intact for up to 90 days at a time, unlimited times.

Can I upgrade tiers later?

Yes. If a Founder solo grows into a gym, the Founder seat keeps the locked rate. Additional coaches join at Studio or Teams pricing. Founder badge stays.

When does the platform actually launch?

Founder cohort coaches start with early access during the buildout. The full platform (Marrow Coach AI, Method library, white label app, billing) ships in waves over the founding period. You get the founder rate locked the moment you're accepted, then unlock features as they go live. The full system is targeted for Q3 2026.

Apply now. Lock $49
and 5% for life.
Apply for the Founder Cohort