One platform to run
your whole coaching business.
You coach all day and still chase payments, plans, and check-ins at night, across five different apps. MarrowTM puts your clients, your programs, and your money in one place, under your own name. $99 a month per coach, with your own branded app included.
Everything included in the $99. No limit on how many people you coach. No surprise price jumps. Put your own name and look on the app. Build sessions your way, or let the assistant draft a starting plan you approve.
Want Marrow to collect your money too? It keeps 5% of what it collects. Your choice. Collect your own way and you pay just the flat $99.
$99 a month per coach, branded app included. The 5% is opt-in, only on payments Marrow collects for you.
Not ready to start today? Send a short application and Edwin reviews it personally.
Your clients and your data belong to you, not us. Coaches can export every athlete on their roster, any time. When you leave, you leave with your data. Cancelling ends your subscription and stops the next charge. Read more at our trust center and in the terms.
Branded means your name, logo, colors, and photo on the proven Marrow app, set up from simple menus. Custom websites and custom app work are separate premium builds, see what we build.
Whatever you coach,
you run it through Marrow.
Marrow is built for every kind of coach and instructor. Strength and personal training, yoga, Pilates, mobility, conditioning, dance, martial arts, meditation, group fitness. Whatever your discipline, you run your real coaching and program design for your clients through Marrow. That coaching is your core income, not a side feature. The other ways to earn on Marrow, tips, paid templates, paid seminars, live class tickets, class packages, and tips on a class, sit on top of it.
An app and a website, both provided
You get an app and a website, and we provide both. Your clients open one simple app in your brand, and your public site sends you leads. Both built and run by us.
The best customization, included free
Your colors, your logo, your name, set up from a simple menu at no extra cost. Nothing is custom built at this price.
Bring everyone together
Host classes, workshops, and meetups, sell tickets or run them free, all from inside your account. See community and events.
Your community is private
Your community lives inside your account. It opens after you sign in, and it is never public.
Want it built perfectly and connected end to end. A done for you build starts from $9,000 for a coach, and from $12,000 for a gym or studio. Both are financed monthly, and your exact figure is scoped with you in the diagnostic. See built and run for you.
Here is what your screen looks like when you sign in. The names and numbers below are made up, just to show you how it works. Yours will fill in with your own clients.
This is the screen you get each morning, shown here with sample names. It is built to show you what matters most the moment you sign in.
Want to see the side your clients get? Take the look inside. Sample data, no signup.
Every tool you need to coach.
Nothing getting in your way.
An app with your name on it
Your clients download an app that looks like yours, not ours. Your name. Your colors. Your photo. Marrow does the work behind the scenes, but they never see us. To them, it is simply your app. It is the proven Marrow app wearing your brand, set up from simple menus in about an hour. That is why it costs $99 and not $9,000. Custom work is its own premium build when you want it.
Build sessions your way
Drag pieces into place, or write a session from scratch. Save the ones you reuse so you never start over. In a hurry? Tell the assistant the client and the goal, and it drafts a starting plan. You review it and change anything you want.
Set your own prices
Charge $99 a month or $999 a month. Charge per session. Offer a lower rate to some clients and a higher rate to others. It is your business and your call. If you let Marrow collect the money, the 5% comes out of what you actually take in, never more.
Marrow Coach AI
Marrow Coach AI is a smart assistant built into your screen. It keeps an eye on every client, day and night, and watches their sleep, effort, recovery, and mood. Each morning it tells you which few clients need a look from you. It even drafts a change for you to approve. You stay the coach. It just makes sure nothing slips by.
Getting paid, handled
If you choose to, let Marrow do the money side for you. It sends the bills, charges clients on time, follows up on a card that did not go through, and handles refunds. The money lands in your bank account. When Marrow collects for you, the 5% is taken out for you, so there is nothing to track. You stop chasing payments. If you would rather collect your own way, you can, and there is no 5%.
The Marrow Network
A private space for other coaches and instructors on Marrow. Message them directly. Swap ideas and what works. Build a name with people who can vouch for your work. Coaching is less lonely when you have peers.
Live classes and packs
Run live classes and sell a seat for one class at a time. Or sell a pack of 5, 10, or 20 classes that a member buys once and uses over the months ahead. Online or at the studio. It is a way to earn beyond one-on-one work.
Sell your work, and tips
Sell ready-made programs and short courses to your clients. Or sell your programs to other coaches, who drop them straight into their own builder. And after a session, a member can leave a tip if they want to. It is always optional and never asked for.
Your community and proof
Run your own group space where clients can post, join challenges, and see what is coming next. Add your certifications, and once we confirm them, your public page shows a green check. New clients see right away that you are the real thing. See how we verify coaches.
Classes anytime
Record a class once and sell it. Members follow along whenever it suits them, day or night. Another way to earn, coming soon.
Refer a coach
Know a coach or instructor who would be a good fit? Invite them. Once they pay for their first month, you both get a free month. Give a month, get a month.
We help you grow
Every month, Marrow hands you ready-to-use marketing. Social posts you can share today, ads you can run, and a short note on what is working right now that is worth a try. When you let Marrow collect your payments, this comes with the 5%. Our growth team works for you.
How you get started.
Four steps from first click to coaching your clients on Marrow. The whole thing starts at your own pace, and we are with you at every step.
Start your profile
About a minute. Your name, what you coach, and your brand basics. That is everything we need to open your account.
Connect your payouts
Stripe verifies your payout account so you are paid-ready from day one. You set your own prices.
Set up in five short steps
Inside your dashboard: your coaching focus, your first client, your first program, a sample session log, and the founder community. Skip any step. Marrow remembers where you stopped.
Bring your clients
We move your client list and program library over from Trainerize, TrueCoach, TrainHeroic, or spreadsheets for you. For the Founder Cohort we do the move by hand with you on a call, at no cost. Your clients download your branded app and train.
Do it yourself at $99 a month. Or have us build and run it for you, a premium engagement that starts with the Coach Diagnostic.
We build your whole
coaching business.
The platform is yours to run. Or have our team build and run the whole thing in your brand, so new clients come in while you coach. We diagnose what is breaking, build the fix, and run it with you.
The Coach Diagnostic is $1,500, credited in full toward your build.
Book a diagnostic callAdd what you need,
when you need it.
The $99 platform is yours to run. Everything below is our team building for you, in your brand, maintained by us after it ships. It is premium work, and it is priced like it.
Your website and funnel
A site in your brand that books consults and sells your programs while you train. From $4,500 to build, plus a care plan from $500 a month. We build it, host it, maintain it, and keep it converting.
AI employees
Agents that handle your front desk, follow-up, and client communication around the clock. $4,500 to build, then $1,500 a month. A human coach drives every client interaction.
Custom builds
A custom app surface, a tool, a system nobody else has. If you can describe it, we can build it. From $9,000, scoped to your business, maintained by us after it ships.
The whole machine
We build and run your entire coaching business in your brand, the same way we do it for gyms. Scoped after your diagnostic, run with you month to month.
Every engagement starts with the Coach Diagnostic, $1,500, credited in full toward your build. Care plans start at $500 a month. We build it, we maintain it, you own the result.
On your phone all day.
On your computer at the desk.
A lot of coaching happens away from a desk, between sessions, on the go. The Marrow app on your phone does everything the computer version does, laid out so you can use it with one thumb. It also taps you on the shoulder when a client needs you right now.
The person behind this
Edwin Grant. Founder.
I coached athletes for fifteen years before I built Marrow. The apps I tried never showed me what I really needed. They told me about workouts. They never told me how my clients were actually doing.
Marrow is the tool I always wished I had. It reads the data from clients' watches and rings, and shows me who needs me. The people doing fine stay quiet so I can focus on the ones who need help.
"Every coach I look up to has their own way of doing this. I am just handing you mine to start with."
Go straight to your tools.
Everything lives on one screen. Sign in once and pick up right where you left off.
without losing the personal touch.
$99 a month per coach, branded app included. The 5% is opt-in, only on payments Marrow collects for you.
Marrow Operating Partners
Whatever your coaching business needs built, we can build it.
The platform is the system you run on. Operating Partners is the done for you way onto it. We sit with you, find what is eating your time, build it in your name, and keep it running. A branded app with your name on it, a client flow, a growth engine, a piece no other software will touch. If it gets you back to coaching, it is on the table.
You do not have to know what you need yet. Most coaches find the next thing once they are running. The moment you hit something you wish your system did, that is the conversation.